Global EE, a new entrant in the renewable energy market, needed a brand identity to convey their core values of sustainability, innovation, and reliability. Banana Bean was tasked with creating a comprehensive brand strategy from the ground up, including a logo, brand guidelines, sales collateral, a presentation, and a website.
Banana Bean adopted a holistic approach:
Logo & Brand Identity: Developed a logo combining stylized wind turbines and solar panels into a leaf shape, with a colour palette of blues and greens.
Brand Guidelines: Created a document outlining logo usage, colour palette, typography, and brand voice.
Sales Collaterals: Designed brochures, flyers, and fact sheets highlighting the benefits of Global EE’s solutions.
Presentation: Developed a dynamic presentation for client meetings.
Website: Designed a user-friendly website detailing solutions, case studies, and testimonials.
Banana Bean’s branding project equipped Global EE with a strong and recognisable brand identity, enabling an effective market launch:
Increased brand awareness.
Enhanced credibility.
Improved sales performance.
Strong online presence.
By partnering with Banana Bean, Global EE successfully launched their brand and established a foundation for future growth in the renewable energy sector.
